Largest leasable retail space in the world

Plans for a sprawling "high-tech-meets-retail" metropolis have been unveiled in Dubai. The mega mall will be the largest leasable retail space in the world, spanning over 100 soccer fields in size.

Called Dubai Square, the $2 billion project in the Dubai Creek Harbour development will boast over 8 million square feet of retail space -- more than twice the size of Dubai Mall -- and will also be home to the Middle East's largest Chinatown.

Designed as a destination outright, the ground floor will host celebrity performances, concerts and theater shows in a futuristic entertainment arena with 3D projection mapping, theatrical sound and lighting. Families will be catered for with a cinema, water park, sports arena and supermarket. But it is the tech angle that most intrigues.

The "omnichannel" style of retail space -- connecting physical stores with digital platforms -- will be elevated by new technology, with purchases made via mobile and desktop, as well as the store counter. This shopping experience will be augmented by custom-designed mobile apps, barcode scanning applications and radio-frequency identification (technology used for inventories, but also cashier-less checkout).

Inspiration for the project comes from leading cities across the world, with the fashion selection at the retail outlets drawn from London’s Oxford Street, Los Angeles’s Beverly Hills, Paris’s Champs-Élysées, Tokyo’s Ginza, Piazza della Republica in Florence and Madrid’s Plaza Mayor.

 DUBAI SQUARE FEATURES:

- 2.6 million sqm retail, hospitality and entertainment district for the future.

- 750,000 sqm of gross floor retail space.

- Shopping on streets, boulevards, piazzas, squares and avenues.

- Events arena with 3D projection mapping for live performances, 

- Luxury Avenue, state-of-the-art cinemas, Ice Adventure, waterpark, VR Park and more. 

- Easy access to Dubai Creek Tower.

- Easy access to Dubai Creek Plaza.

- Digital by Design: Mobile apps, quick checkout solutions, click-and-collect services and more.

- Fast and easy navigation.

- Visual cues and location-awareness technology.

- 10 minutes to Burj Khalifa and Downtown Dubai.

- 10 minutes to Dubai International Airport.

- 40 minutes to Al Maktoum International Airport.

[cnn]

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